 |
Metrics Tracking and Pay Per Play Advertising
|
|
Author: Jim Musselwhite
Metrics Tracking and Pay Per Play Advertising With pay per play advertising, people now stand to make more money than they ever did before on their internet advertising. The pay per play ad system is a revolution compared to the previous types of ads and their reimbursement schemes which existed on the World Wide Web. Why is pay per play advertising such a big deal? If you are running a web site that attracts advertising dollars, doesn’t it bother you that with the traditional internet model of pay per click advertising, you get paid every time that someone leaves your site? Isn’t it counter intuitive to have to pay for sending people away from the site – it makes it so that on one hand you are trying to attract customers of products related to your site, but on the other hand you do not want them to stay too long. Creating a web site with quality content that doesn’t attract lengthy visits is a hard balancing act that makes it difficult to make advertising money as easily as you would like. Pay per play audio advertising is a much easier and more intuitive way to make money off of your web site. With pay per play ads, you don’t get paid when people click away from your site, but when people click on your site! You get paid by the visitor, not for the people who decide to leave. As a result, you can spend your time putting together the best site on the topic with premium content and be rewarded simply for attracting people to spend more time in your corner of the World Wide Web. In the same manner as a traditional ad, a pay per play audio ad pays for the number of people who hear it. When a user loads your page the pay per play ad will play and they will learn about what kind of product or service is being advertised. The user doesn’t even have to look at the ad. It can play in the background as they are navigating your site. Usually pay per play ads are very small, only a few seconds long, and try to attract the listener to find and click on the visual ad somewhere on your site. Even if the user doesn’t click, it is far more likely that a pay per play ad will make a good impression. This is why you get paid every time that a pay per play ad plays. You can make more money as the owner of a site by using pay per play ads on your various pages and encouraging the highest number of browsers and repeated page views. You can also get a better response to your ads as an advertiser with pay per play ads which give people the impression that the company creating the ad is established, responsible and on the cutting edge of internet technology. Whatever capacity you are interested in pay per play ads from, find out more and join the pay per play ad revolution right away! Publishing Guidelines: You may freely distribute or publish this article provided you publish the whole article, without any modification, and include the copyright notice and links in full. Jim Musselwhite is an internet marketer with a wide array of diverse, authoritative information sites, including Pay per Play Ads
Tags:
| 
Print this page
